Antoni Muntadas (b. 1942, Barcelona; known mononymously as Muntadas) was an early pioneer of video and installation artwork. Beginning in the mid-1970s, Muntadas created a series of artworks that explored the power dynamics of hegemonic ways of seeing (in particular, the role of the mass media in building these visual norms). Since then, his work has been exhibited widely, throughout North and South America, Europe, and the Middle East.
Films, Videotapes, Videocassettes (1974) is one of his earlier works, a book (published by Galería Vandres, Madrid, and The Video Distribution, Inc., New York) that documents some of his early film works. These earlier works dealt with performers executing actions from a simple set of instructions–people identifying objects based on smell or touch; threading nylon string through wood; rubbing vegetables on the skin. For each, he includes parts of the film strips with a brief text that explains the overall instructions and provides the location and date of the shoot.